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Social Influence is a journal that provides an integrated focus for research into this important, dynamic, and multi-disciplinary field. Topics covered include: conformity, norms, social influence tactics such as norm of reciprocity, authority, scarcity, interpersonal influence, persuasion, power, advertising, mass media effects, political persuasion, propaganda, comparative influence, compliance, minority influence, influence in groups, cultic influence, social movements, social contagions, rumors, resistance to influence, influence across cultures, and the history of influence research. This journal should be of interest to social psychologists, political psychologists, consumer psychologists, organizational psychologists, sociologists, communication researchers, and anyone interested in any aspect of social influence.

The journal publishes mostly experimental research investigating aspects of social influence, although we will consider correlational studies, surveys, and meta-analyses. Although not a requirement, we strongly encourage authors to use behavioral dependent measures (e.g., petition signing, donations, voting, helping, etc.). The research published should advance theory and/or application. Social Influence desires short, reader-friendly manuscripts (i.e., there is a 5000 word limit and the authors should be aware of the cross-disciplinary nature of the journal and avoid jargon).

Peer Review Integrity
All published research articles in this journal have undergone rigorous peer review, based on initial editor screening and anonymous refereeing by independent expert referees.

Browse books in: Attitudes and Persuasion, Interpersonal Processes, Intergroup Behaviour, Political Psychology, Psychology of Religion.
View forthcoming conferences in: Social Psychology.

THE PEITHO PRIZE

Selected annually by the Editorial Board of this journal, the Peitho Prize will be awarded at the SESP conference each year, for contributions to the science of social influence. In 2006, the prize was awarded on 14th October to Robert B. Cialdini for his:

• Creative use of the experimental method to investigate core influence processes including the door-in-the-face technique, social reinforcement, legitimizing paltry sums, low-ball procedures, imagery appeals, normative influence, helping and altruism, norm of reciprocity, favorable self-presentation, and resistance to influence.
• Promotion of a full-cycle approach to social influence research leading to the development of sound theory readily applicable to real world issues.
• Championing the ethical use of social influence.
• Authorship of the book, Influence, which has sold over a million copies, has been published in twenty-two different languages, is recognized as one of the most important business books of this generation, and has inspired countless citizens to appreciate the science of social influence.
• Inspiration to a generation of social influence researchers in showing them the beauty of social influence research and what a science of social influence can accomplish in the world today.