Editor:
J. DAVID LICHTENTHAL - Zicklin School of Business–Baruch College, City University of New York

Senior Associate Editor:
DAVID T. WILSON - Pennsylvania State University

Associate Editors:
AUSTRALASIA: IAN F. WILKINSON - University of New South Wales
EUROPE: CHRISTIAN J. HOMBURG - University of Mannheim
NORTH AMERICA: ROBERT E. SPEKMAN - University of Virginia

Book Review Editors:
AUSTRALASIA: SHARON PURCHASE - University of Western Australia
EUROPE: ANNALISI TUNISINI - University of Urbino
NORTH AMERICA: GOPALKRISHNAN R. IYER - Florida Atlantic University

Internet Editor:
DAS NARAYANDAS - Harvard University

RUSSELL ABRATT - Nova Southeastern University
JAMES C. ANDERSON - Northwestern University
BJORN AXELSSON - Stockholm School of Economics
KLAUS BACKHAUS - University of Müenster
MICHAEL BAKER - Strathclyde University, Glasgow
DAVID F. BALLANTYNE - University of Otago, Dunedin
NEERAJ BHARADWAJ -  Temple University
CHRISTOPHER P. BLOCKER - Baylor University
DOUGLAS BOWMAN - Emory University
MICHELE D. BUNN - University of Montevallo
PAUL S. BUSCH - Texas A&M University
GUL T. BUTANEY - Bentley College
FRANK V. CESPEDES - Center for Executive Development, Cambridge
PRADEEP K. CHINTAGUNTA - University of Chicago
ROBERT G. COOPER - Product Development Institute, Oakville
VICTORIAL CRITTENDEN - Boston College
ROBERT DAHLSTROM - University of Kentucky
RAJIV P. DANT - University of Oklahoma, Norman
SHIRISH P. DANT - Aetna, Inc., Hartford
RAMARAO DESIRAJU - University of Central Florida
GRAHAME R. DOWLING - University of New South Wales
ALAN J. DUBINSKY - Purdue University
F. ROBERT DWYER - University of Cincinnati
GEOFF EASTON - Lancaster University
ANDREAS EGGERT - University of Paderborn
DANIEL J. FLINT - University of Tennessee, Knoxville
DAVID FORD - University of Bath
SUSAN M. FOURNIER - Boston University
FIRAT FUAT - University of Texas, Pan American
HUBERT GATIGNON - INSEAD-Fontainebleau
HANS GEORG GEMÜNDEN - Technical University of Berlin
MORRY GHINGOLD - Bloomsburg University
AHMED I. GHONEIM - University of Cairo
SRINATH GOPALAKRISHNA - University of Missouri-Columbia
CHRISTIAN GRÖNROOS - Svenska Handelshögskolan
EVERT GUMMESSON - Stockholm University
HÅKAN HÅKANSSON - Uppsala Universitet
SANG-LIN HAN - Hanyang University, Seoul
KENNETH G. HARDY - University of Western Ontario
JAN B. HEIDE - University of Wisconsin-Madison
JONATHAN D. HIBBARD - Boston University
EARL D. HONEYCUTT - Elon University
MICHAEL D. HUTT - Arizona State University
PETER J. HWANG - National University of Singapore
DAWN IACOBUCCI - Vanderbilt University 
BRUCE ISSACSON - Marylander Marketing Research, Encino
GOPAL IYER - Florida Atlantic University
BERNARD J. JAWORSKI - The Monitor Group, Cambridge
KAMEL JEDIDI - Columbia University
OVE JENSEN - WHU–Otto Beisheim School of Management
WESLEY J. JOHNSTON - Georgia State University
AJAY K. KOHLI - Georgia Institue of Technology
ROBERT E. KRAPFEL - University of Maryland
C. JAY LAMBE - Seattle University
PETER J. LAPLACA - University of Hartford
GARY L. LILIEN - Pennsylvania State University
NARESH K. MALHOTRA - Georgia Institute of Technology
ALAN MALTER - University of Illinois at Chicago
JAN Y. R. MATTSSON - Roskilde University
LARS-GUNNAR MATTSSON - Stockholm School of Economics
DAMIEN McLOUGHLIN - National University of Ireland, Dublin
JAKKI J. MOHR - University of Montana
K. E. KRISTIAN MÖLLER - Helsinki School of Economics
ROGER A. MORE - University of Western Ontario
HÅNS MÜEHLBACHER - University of Innsbruck
FRANCIS J. MULHERN - Northwestern University
VENKAT MUMMALANENI - Virginia State University
DAS NARAYANDAS - Harvard University
SEJO OH - Yonsei University, Seoul
HUGH M. PATTINSON - University of Technology
RICHARD E. PLANK - University of South Florida
SHARON PURCHASE - University of Western Australia
V. KASTURI RANGAN - Harvard University
ARVIND RANGASWAMY - Pennsylvania State University
VITHALA R. RAO - Cornell University
DAVID A. REID - William Patterson State University
THOMAS RITTER - Copenhagen Business School
CARLOS A. RODRIGUEZ - Delaware State University
SUNGMIN RYU - Sung Kyun Kwan University
JAGDISH N. SHETH - Emory University
GÜNTER SPECHT - Technology University of Darmstadt
THOMAS TELLEFSEN - College of Staten Island
ANNALISA TUNISINI - University of Urbino
CHRISTOPHE VAN DEN BULTE - University of Pennsylvania
RUI WANG - Peking University
KENNETH WATHNE - Norwegian School of Management
KEVIN L. WEBB - James Madison University
ELIZABETH J. WILSON - Suffolk University
YORAM WIND - University of Pennsylvania
ARCH G. WOODSIDE, Jr. - Boston College
JOHN P. WORKMAN, Jr. - Creighton University 
FYNN WYNSTRA -