Journal Details
Journal of Marketing Communications
Instructions for Authors
***Note to Authors: please make sure your contact address information is clearly visible on the outside of all packages you are sending to Editors.***
All papers are subject to a double-blind refereeing process. There is no submission fee and no page charge. If a paper is considered suitable, it will be passed to an Associate Editor and thus to the review process. The Editor will make the final decision as to acceptability after taking into account reports from Associate Editors and referees. Authors will be provided with copies of the referees' reports.
- Submission. Authors should submit four copies of their manuscript together with original illustrations and a covering letter to the Deputy Editor, Prof. Dr Patrick De Pelsmacker, University of Antwerp, Faculty of Applied Economics, Prinsstraat 13, B-2000 Antwerp, Belgium. It is assumed that the author will keep one copy. Articles should be between 4000 and 6000 words. Submission of manuscripts in electronic form is also encouraged. Word, WordPerfect or ASCII files are acceptable, however four hard copies must be supplied. Please make sure your contact address information is clearly visible on the outside of all packages you are sending to the editors.
- The Manuscript. Manuscripts must be typed double-spaced on one side of A4 paper only, with a 4cm left-hand margin. Permission to reproduce previously published material or to use illustrations that identify individuals must be obtained by the author prior to submission. Information on the transfer of copyright will be sent to authors on acceptance of their manuscript for publication. The transfer of copyright from author(s) to publisher must be stated in writing before any manuscript can be published.
- Title page. The title page must include the following information: the full title; the affiliation and full addresses of all authors; indication of the author responsible for correspondence and correction of proofs; a brief biographical outline.
- Abstract and keywords. The abstract should be comprehensible without reference to the text and should not exceed 200 words. The main findings and new and important aspects of the study should be emphasized. Up to five keywords or phrases must be submitted for indexing purposes.
- Style guidelines
Description of the Journal's article style
Description of the Journal's reference style, Quick guide
Any consistent spelling style is acceptable. Use single quotation marks with double within if needed.
This journal requires a short paragraph of bibliographical details for all contributors.
A Word template is available for this journal (please save the Word template to your hard drive and open it for use by clicking on the icon in Windows Explorer).
If you have any questions about references or formatting your article, please contact authorqueries@tandf.co.uk - Tables. Each table should be typed on a separate sheet, numbered consecutively and provided with a brief title. Tables should be comprehensible without reference to the text, but repetition of methods that have been described in the text are not necessary. Explanatory material should be placed as a footnote to the table. When results are expressed as percentages, the absolute value(s) that correspond to 100% should be stated.
- Illustrations. Line drawings should be supplied at double the intended size. Illustrations should not be inserted in the pages of the manuscript, but supplied separately with the typescript. Typewritten or handwritten annotations are not acceptable. Illustrations must be presented either as: (1) high resolution, well-contrasted glossy photographs or (2) high quality laser printed computer output. Colour illustrations should be supplied as colour prints grouped into plates; costs of colour printing will be charged to the author.
- Footnotes. These should not be used unless absolutely essential. If included they should be kept to a minimum, and numbered separately on separate sheets.
- Proofs. Proofs will be sent to the corresponding author for correction. The proofs must be corrected within three days of receipt and returned to the publisher. Alteration to proofs other than the correction of printer's errors may be charged to the authors.
- Free article access: Corresponding authors will receive free online access to their article through our website (www.informaworld.com) and a complimentary copy of the issue containing their article. Reprints of articles published in this journal can be purchased through Rightslink® when proofs are received. If you have any queries, please contact our reprints department at reprints@tandf.co.uk
Copyright
It is a condition of publication that authors assign copyright or licence the publication rights in their articles, including abstracts, to Taylor & Francis. This enables us to ensure full copyright protection and to disseminate the article, and of course the Journal, to the widest possible readership in print and electronic formats as appropriate. Authors retain many rights under the Taylor & Francis rights policies, which can be found at www.informaworld.com/authors_journals_copyright_position. Authors are themselves responsible for obtaining permission to reproduce copyright material from other sources.
